Thursday, September 22, 2011

Google AdSense Page Impression: So Sensitive for AdSense Publisher

What is Page Impression

Earning from Google AdSense is the best way of Online Earning I think. Don't think it is so easy but it is possible. There are a lots of people earning their livelihood from Google AdSense. Some people also earning a huge amount. If you are an AdSense Publisher already and showing AdSense Ads on your blog or site then you need to be more serious about AdSense to earn more. You need to know more detail about AdSense. You need to read the policy of Google AdSense properly. You will experience something new everyday during working with Google AdSense. You should be so serious about AdSense Rules and Regulations. Read them well avoiding being banned and to earn more. Google will banned your Adsense Account if you do anything out of the rules. Lets know about Page Impression, Page eCPM and Page CTR. You should have clear concept about Google AdSense. The above three (Page Impression, Page eCPM and Page CTR) are also important for the AdSense Publishers. Lets know detail about it.

What is Page Impression
Page Impression is only a counting of Ads by Google. If you show three ads in your site and about three people visit your site then Google will count Nine Page Impression for your site. So we can count it by the following equation...
Page Impression=Number of Ads of Your Site X Number of Page-viewers

Importance of Page Impression
Page Impression is seriously important for you. Because you are showing ads to earn money. If anybody click on the ads showing on your site only then you will be paid. But these clicks should have balance with your Page Impressions. There is another option name Page eCPM. Page eCPM varies to Page Impressions. Page eCPM should not be more than $28.00!

Page eCPM
Page eCPM means Effective cost-per-thousand page impression. You have to divide your earned dollar by your Page Impressions and then multiply the result with 1000 to calculate your Page eCPM. It will be the Page eCPM. You have to remember that Page eCPM should not be more than $28.00!
Suppose your estimated earnings are 10.28$ and your page impressions are 948. So your Page eCPM is (10.28/948)*1000 or 10.85!
The rule to calculate your Page eCPM is given below...
Page eCPM=(Estimated Earnings/Page Impressions)*1000
Page CTR
The abbreviation of Page CTR is Click Through Rate. However, to know your Page CTR you have to divide your number of clicks by your page impressions and then multiply the result by 100.
So if your Page Impression is 948 and your clicks are 38 then your Page CTR will be (38/948)*100 or 4.01%
The rule to calculate Page CTR is given below!
Page CTR=(Number of Clicks/Page Impressions)*100

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